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JOURNAL OF PUBLIC POLICY AND MARKETING
American Marketing Association
Vols. 1-32. Chicago, 1982-2013. Mostly reprint. $ 4100
- Vols. 1-26. 1982-2007. Per volume $ 140
- Vols. 27-32. 2008-2013. Per volume $ 150
Sole agent for Japan: Maruzen-Yushodo Co. Ltd., Tokyo
- Formerly published as JOURNAL OF MARKETING AND PUBLIC POLICY
- JOURNAL OF PUBLIC POLICY AND MARKETING covers the public policy, legal, and regulatory activities related to the marketing arena. For more than 20 years, it has adopted the noteworthy mission of publishing thoughtful articles on how marketing practice shapes and is shaped by societally important factors such as ecology, safety, health, consumer vulnerability, deregulation, privacy, and the legal and regulatory environments.
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Published by American Marketing Association
One of the journals for which we hold backstock management and/or reprint agreements.