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JOURNAL OF PRODUCT AND BRAND MANAGEMENT
Vols. 1-24. Bradford, 1992-2015. Mostly reprint. $ 5800
- Vols. 1-16. 1992-2007. Per volume $ 260
- Vols. 17-24. 2008-2015. Per volume $ 290
Sole agent for Japan: Far Eastern Booksellers Ltd., Tokyo
- JOURNAL OF PRODUCT AND BRAND MANAGEMENT offers a direct route to worldwide research at the cutting edge of product and brand management and pricing. Offering expert analysis and practical recommendations to aid decision making and stimulate further research activity, it provides an invaluable source of knowledge for academics and corporate practitioners.
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