JOURNAL OF BRAND MANAGEMENT
Vols. 1-24. London, 1993/94-2017. Mostly reprint.
Set price $ 9,200
- Vols. 1-15. 1993/94-2007/08. Per volume $ 400
- Vols. 16-24. 2008/09-2017. Per volume $ 475
- The JOURNAL OF BRAND MANAGEMENT is published particularly for those concerned with the launch, development, management and evaluation of brands.
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Published by Palgrave Macmillan Ltd.
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